Press releases

Brussels Airlines selects Datalex as ecommerce retail platform

Monday, March 31, 2014 In order to further improve its ecommerce website, Brussels Airlines has selected Datalex’s Travel Distribution Platform (‘TDP’) as its new ecommerce retail platform.

As part of its new commercial strategy, Brussels Airlines, the leading airline company in Belgium, will implement a new ecommerce platform this year. The platform is designed to bring a more user-friendly experience to flight booking. Visitors of will benefit from a transparent display of the Brussels Airlines product features from the start of their flight search, helping them make an informed selection of the offer that best suits their needs.

“With the Datalex platform, we are placing the promise of great service, transparent products, choice and flexibility for our guests at the core of our primary customer touch point: our website” -- Xavier Lagardère, VP Online Retail & Distribution at Brussels Airlines

“We thank Brussels Airlines for this opportunity to enable their retail vision today and for the future. We look forward to a successful partnership with Brussels Airlines to keep offering more value to their guests online.” -- Aidan Brogan, Chief Executive Officer, Datalex

About Datalex

Voted the ‘World’s Leading Travel Merchandising Solution Provider’ at the 2013 World Travel Awards, Datalex is a leading provider of ecommerce and retail software solutions to the travel industry. Its customers use Datalex TDP to maximize value from their complete retail brand experience. Datalex is technology partner to some of the world’s largest and most profitable travel retailers. Its customers include Delta Air Lines, JetBlue, Frontier Airlines, WestJet, Air China, Virgin Atlantic, Virgin Australia, HP Enterprise Services, SITA and Aer Lingus.

Founded in 1985, the company is headquartered in Dublin, Ireland, and maintains offices across Europe and the USA. Datalex is a publicly listed company and trades on the Irish Stock Exchange (ISE:DLE).